Rohit brings over 23 years of F&B retail experience across Costa Coffee, Pizza Hut, Awfis, Compass Group India and other brands.

Apeejay Surrendra Park Hotels Limited (ASPHL) has appointed Rohit Kakra as Chief Operating Officer for Flurys.

In his role, Kakra will oversee the operations of the Company’s iconic bakery & confectionary brand Flurys. Based out of the Delhi office, his primary focus areas include strengthening operational efficiencies across the brand, enhancing overall performance metrics, and driving the company’s long-term strategic objectives.

Experience in F&B retail

With over 23 years of extensive experience in the F&B retail sector, Kakra brings proven expertise in scaling retail footprints and optimizing complex operational structures. Over the course of his career, he has held prominent leadership roles at Costa Coffee and Pizza Hut, most recently as COO for Costa Coffee at Devyani International Limited.

Prior to this, he held the positions of Vice President – Operations at Awfis Space Solutions Limited, General Manager – Operations at Compass Group India where he managed key accounts including Google and Deloitte. He has also been associated with Paradise Group, Jubilant Food Works and Hardcastle Restaurants Pvt Limited (McDonald’s India).

Leadership commentary

Commenting on the appointment, Vijay Dewan, Managing Director, Apeejay Surrendra Park Hotels Limited, said, “We are delighted to welcome Rohit to Flurys at a pivotal stage in the brand’s growth journey. Today, Flurys operates 110+ outlets across India and is on track to reach 120 outlets shortly, while continuing to deliver double-digit revenue growth. Rohit’s proven expertise in scaling national F&B brands and driving operational excellence will play a key role as we accelerate expansion, strengthen execution and build long-term value for the business.”

Rohit Kakra on his appointment

Rohit Kakra, Chief Operating Officer, Flurys, ASPHL said, “Flurys is not just an iconic asset in ASHPL’s portfolio; it is a legendary heritage brand with nearly a century of deep-rooted brand affinity and customer loyalty. I am incredibly honoured to lead the brand through this exciting phase of growth, especially as we approach its centenary year. My focus will be on driving disciplined scale-up across different formats, streamlining operational efficiencies, and delivering the signature Flurys experience to new geographical markets like Delhi / NCR, Pune and Bangalore.”