Eco Hotels And Resorts Limited Expands into India’s Spiritual Tourism Market with New Hotel in Ayodhya

Eco Hotels And Resorts Limited, a sustainable hospitality company committed to responsible tourism, recently announced the launch of its newly completed hotel property in Ayodhya, marking a strategic expansion into one of India’s fastest-growing religious tourism markets.

Anchored by the iconic Shri Ram Janmabhoomi Temple, Ayodhya has rapidly emerged as a global pilgrimage hub, with visitor numbers rising from 57.5 million in 2023 to over 160 million in 2024, and more than 230 million devotees in the first half of 2025. Supported by enhanced infrastructure, pilgrim amenities, and strong connectivity, the city continues to attract domestic and international travelers. This growth is generating significant opportunities for local MSMEs, artisans, transport services, and employment, fostering a vibrant economic ecosystem around Ayodhya’s spiritual heritage.

The company’s new property is strategically positioned to serve this expanding market, offering 33 well-appointed rooms, a restaurant on the top floor, landscaped lawn, and swimming pool for a premium yet comfortable stay. Guests can enjoy satvik cuisine emphasizing fresh, vegetarian, and culturally authentic meals. “Sahar—Back to the Roots” restaurant serves food without onion and garlic and also offers Glutin free breakfast. Located just 5 kilometers from the Shri Ram Janmabhoomi Temple with direct highway access, the hotel ensures convenient connectivity for pilgrims and cultural travellers. Its sustainable practices, including efficient resource management and responsible energy use reflect the company’s ongoing commitment to environmentally conscious hospitality.

The launch also reflects the growing demand for quality hospitality infrastructure in emerging pilgrimage destinations across India. With Ayodhya witnessing unprecedented tourist inflow, the need for professionally managed hotels that combine comfort, accessibility, and responsible practices has become increasingly important. Eco Hotels & Resorts aims to address this gap by offering a thoughtfully designed property that caters to pilgrims, leisure travellers, and group tours while maintaining high standards of service, sustainability, and operational efficiency.

Speaking on the launch, Vinod Kumar Tripathi, Chairman of Eco Hotels And Resorts Limited, said: "Ayodhya represents one of India’s most dynamic tourism markets. Launching our hotel here is a strategic step in expanding our footprint in spiritual and cultural destinations. We aim to deliver a premium hospitality experience while implementing eco-conscious practices that respect both the environment and the city’s cultural heritage."

With this property, the company strengthens its presence in Uttar Pradesh’s tourism economy and expands its portfolio of eco-friendly hospitality assets, including brands such as The Eco, The Eco Grand, EcoXpress, The Eco Boutique and EcoValue.

BCIHMCT Unveils 16th IIHTTRC-2026: Advancing Spiritual Tourism and Hospitality for a Peaceful World

The Banarsidas Chandiwala Institute of Hotel Management and Catering Technology (BCIHMCT) is proud to announce the 16th edition of the India International Hotel, Travel & Tourism Research Conference (IIHTTRC)-2026. The conference will be held on 26th and 27th February 2026 in hybrid mode.

The 2026 conference will explore the theme, “Healing Horizons: Integrating Spiritual Tourism & Indian Hospitality for Global Peace.” This theme reflects the growing global interest in spiritual tourism as a pathway to mental wellness, cultural enrichment, and global harmony. It emphasizes the unique role of Indian hospitality, rooted in the philosophy of “Atithi Devo Bhava,” in creating meaningful and transformative experiences for travelers while developing peace and mutual understanding.

The conference will provide an enriching platform for academicians, researchers, industry professionals, policymakers, and students to engage in discussions on the evolving role of spiritual tourism in the hospitality and tourism landscape. Key deliberations will focus on the integration of spiritual tourism with sustainable hospitality practices, wellness tourism, cultural heritage preservation, responsible tourism, and the contribution of hospitality in promoting global peace and well-being.

Participants can look forward to insightful keynote sessions, research paper presentations, panel discussions, and interactive forums led by distinguished experts from academia and industry. The conference will encourage innovative research, exchange of ideas, and collaborative dialogue on emerging trends and practices in hospitality and tourism.

Original research papers, case studies, and conceptual papers from academicians, researchers, and industry practitioners are invited. Selected quality papers will be considered for publication in the Indian Journal of Applied Hospitality & Tourism Research (ISSN 0975-4954), a peer-reviewed journal, and in an edited volume with ISBN.

Through IIHTTRC-2026, BCIHMCT continues its tradition of promoting academic excellence, research, and global knowledge exchange. The conference aims to create a meaningful platform to explore how spiritual tourism and Indian hospitality traditions can contribute to sustainable development, holistic well-being, and global peace.