Cleartrip's Book@0 Lets Travellers Book Hotel Rooms Now and Pay When They're Ready

~No card details needed. Pay only when you're closer to your stay across 7 lakh+ domestic & international hotels~

National, July , 2026: For many Indian travellers, the hardest part of booking a hotel is not finding the right one; it is committing financially before plans are confirmed. Cleartrip, a Flipkart company, today launched Book@0, which lets travellers reserve any hotel and room at ₹0, with no card details required, and pay only when they are closer to their stay.

Available across 7 lakh+ domestic & international hotels, Book@0 addresses one of the most common challenges travellers face today, which is wanting to lock in a great hotel and price while plans are still evolving. Customers can now reserve their preferred stay without an immediate financial commitment.

With Book@0, a customer selects a hotel and room, confirms the booking at ₹0, and completes payment on the app within a defined window ahead of the stay date. There is no cancellation fee, entering card details, and no risk of losing the room and rate in the interim.

Akhil Malik, Head, Hotels, Cleartrip, said, “A growing number of Indian travellers, especially Gen Z booking on their phones, want to plan without the pressure of an immediate financial commitment. Book@0 is built for that mindset. It removes the last real barrier between a traveller and the hotel they want, and we expect it to meaningfully expand access to online hotel booking for people who have stayed on the sidelines.”

Book@0 is expected to be especially valuable for leisure travellers who plan their trips well in advance, as well as international travellers, for whom last-minute changes or cancellations can often lead to real financial loss. This is part of Cleartrip's broader commitment to democratising travel and solving for every traveller pain point. Book@0 marks a major milestone in that journey, addressing the need for greater booking flexibility. Over the next two to three months, Cleartrip will continue building on its hotel momentum with a series of product launches focused on making booking and stay experiences simpler and more flexible for Indian travellers.

KLOOK India Launches New Summer Campaign Film Featuring Farah Khan and Dilip, Inspiring Travellers to Go Beyond the Obvious

~The film follows Farah Khan and Dilip through Singapore, revealing how even familiar destinations can surprise travellers who leave room for the unexpected~
~Backed by Klook’s Travel Pulse Study, the campaign highlights Indian travellers’ growing appetite for spontaneous plans, local culture, slower travel, and lesser-known experiences~

City, Date: Klook India has launched a brand-new campaign film for its summer travel campaign, featuring acclaimed filmmaker and personality Farah Khan alongside Dilip, her personal cook and trusted travel companion. Set in Singapore, the film brings alive a simple but powerful travel truth: a destination rarely runs out of things to offer, especially when travellers look beyond the obvious.

Joining Klook’s world of joy and discovery, Farah returns to Singapore, a destination she has visited before but, as the video playfully reveals, never quite like this. She is accompanied by Dilip, for whom the city is entirely new. It is a pairing that works precisely because of the contrast: Farah, the seasoned traveller who arrives with assumptions, and Dilip, who arrives with none.
What unfolds is warm, funny, and quietly revealing, with Dilip’s sense of wonder gradually disrupting Farah’s certainty. A city she thinks she knows turns out to have a treehouse-style resort she has never heard of, a tall-ship dinner cruise she has never considered, and neighbourhoods she has never once passed through.
Their dynamic captures something deeply true about travel. The best moments are not always the ones travellers plan for. They are often the ones that catch them off guard, shift their perspective, and become the stories they talk about long after they return home.
The campaign film features a series of experiences bookable on Klook, including a stay at Mandai Rainforest Resort, close animal and bird encounters at Mandai Wildlife Reserve, a Royal Albatross tall-ship dinner cruise, a SkyOrb cable car ride, Madame Tussauds, Fireworks by the sea at Wings of Time, a local cooking class at Palate Sensations, and a Singapore Sidecars tour through the city’s heritage neighbourhoods like Katong and Joo Chiat.
At the heart of the campaign is an insight many Indian travellers recognise. Holidays are often planned carefully, but still end up following the same familiar routes, recommendations, and itineraries. With this campaign, Klook India encourages travellers to make room for experiences that are planned and spontaneous, iconic and local, expected and unexpected, all in one place. The film is part of Klook India’s digitalfirst campaign and is housed on the brand’s Instagram and YouTube channels.
“As Indian travellers become more confident, they are no longer looking at holidays as a list of places to tick off. They want experiences that feel personal, flexible, and worth remembering,” says Shivam Tyagi, Marketing Lead, Klook India & Middle East. “Farah and Dilip capture both sides of that journey beautifully. One brings familiarity, the other brings fresh wonder, and together they show that even a destination you think you know can still have so much more to offer.”
Klook Travel Pulse Study The campaign film underlines insights from Klook’s latest Travel Pulse Study, which reveals that Indian travellers, especially Gen Z and Millennials, are rethinking what makes a holiday meaningful.
Klook’s latest Travel Pulse Study shows that Indian travellers, especially Gen Z and Millennials, are rethinking what makes a holiday meaningful. The big shift: travellers want fewer rushed itineraries and more experiences that help them feel connected to the places they visit.
Key insights include:
● Local culture is driving deeper travel. A deeper feel for local culture and lifestyle is now a leading reason for Indian travellers to spend more time and money on holidays.
● Tours, activities, and classes are gaining priority. 37.5% of Gen Z travellers and 47.4% of Millennials want to make more time for these experiences while travelling.
● Travellers want to go beyond tourist routes. 30.7% of Gen Z travellers and 35.5% of Millennials say they want to explore neighbourhoods and areas tourists often miss.
● Flexibility matters more than fixed plans. Indian travellers are increasingly discovering activities while already at the destination, making spontaneous decisions on the go, and seeking local recommendations after they arrive.
● The obvious checklist is losing its hold. Nearly 2 in 5 Indian travellers now regularly seek out lesser-known alternatives in addition to popular tourist spots, with Gen Z leading the way.
● Millennials want to travel deeper, not faster. Nearly 1 in 2 Millennial Indian travellers say they would rather spend longer in fewer places to truly connect with local culture. ● Slow travel is having a moment. Across Gen Z and Millennials, roughly 2 in 5 travellers say they want to relax without feeling rushed, making unhurried travel more appealing than packed itineraries.
● Responsible travel is now a priority. More than half of Gen Z and Millennial Indian travellers say high animal welfare standards are essential when choosing wildlife experiences. Eco-tours and nature conservation experiences are also actively sought out. ● Repeat travel is changing too. More than half of Indian travellers like to mix it up, sometimes returning to cities they love and sometimes choosing somewhere new.

● For the 1 in 4 who revisit the same cities, the question is no longer “Have I been here before?” but “Am I getting more out of it this time?”
“These insights show that Indian travellers are asking a different question now,” adds Tyagi. “It is no longer just, ‘What should I see?’ It is, ‘What else can I experience here?’ That is exactly where Klook comes in, helping travellers discover more joy, more flexibility, and more meaningful moments wherever they go.”
With its wide range of bookable experiences, from iconic attractions and local tours to transport, experiential stays, nature-led activities, and last-minute discoveries, Klook enables travellers to get more out of every trip, whether they plan ahead or decide in the moment.
As the summer travel season gathers pace, Klook India’s campaign invites travellers to look again at the destinations they think they know and discover how much more a good holiday can hold.

Why a new generation of travellers is choosing lifestyle hotels

A new CBRE report highlights how experience-led travel, evolving consumer preferences and Gen Z spending habits are accelerating the growth of lifestyle hotels.

The spending by Indians on experiences – recreational and cultural activities, restaurants, hotels, and travel – is expected to outpace the spending on physical goods between 2025 and 2030, according to a report titled “Gen Z Checks In: The Rise of the Lifestyle Hotel” released by world’s leading real estate services and investment firm CBRE. The expenditure on hotel accommodation is expected to grow even faster, making it one of the most dynamic consumer spending categories in the country.

An analysis of Oxford Economics data by CBRE Research projected that household expenditure by Indians on physical goods is likely to grow at a compound annual growth rate (CAGR) of 9.1% between 2025 and 2030. However, broader experiential spending is forecast to grow at a higher 10.3% CAGR over the same period. The spending on hotel accommodation is expected to grow at an even sharper 10.6% CAGR.

The report noted that the shift towards experiences was fundamentally accelerated by the COVID-19 pandemic. Pent-up demand and a desire to make up for lost time have been driving the trend since 2022.

Gen Z driving the shift

The trend is being primarily driven by Generation Z, which currently accounts for the largest demographic bloc across the Asia Pacific region. As Gen Z, born between 1997 and 2012, achieve financial independence, their spending is forecast to expand faster than any other living generation, according to the report.

It added that Gen Z travelers demand striking, curated design environments that double as social media backdrops, personalized service that avoids corporate predictability, and activated communal spaces that host experiences such as wine tastings, acoustic performances, and local cultural events.

Wellness integration is equally non-negotiable, with seamless technology from self-check-in to smart-room automation, now firmly an expectation rather than differentiation.

Emergence of lifestyle hotels

According to CBRE, a new category of property, the lifestyle hotel, has emerged as the industry’s answer to this generational demand. Unlike boutique hotels or global chains, these hotels occupy a middle ground: the design and local character of an independent property, backed by the operational scale, distribution networks, and loyalty programs of an institutional brand.

Between 2015 and 2025, the overall hotel supply across the Asia Pacific region grew at a steady 5% CAGR. However, lifestyle hotels grew at 19% over the same period. Now till 2030, the supply of lifestyle hotels is projected to maintain a 10% CAGR, five times the 2% growth forecast for the broader hotel market.

Moreover, this growth is backed by clear pricing power. The report highlighted that in 2025, upper upscale lifestyle hotels across Asia Pacific commanded a 13% revenue per available room (RevPAR) premium over traditional properties in the same category. Upscale lifestyle brands added a further 7% premium, achieving this despite smaller room sizes by generating stronger food and beverage revenues and running leaner operations.

In India, the penetration of lifestyle hotels remains low as compared to markets like Singapore and Hong Kong. That gap is increasingly being read by developers and investors as an opportunity.

Industry perspectives

“The contemporary consumer no longer just purchases lodging but wants unique, culturally immersive, and digitally shareable environments,” said Anshuman Magazine, Chairman & CEO – India, South-East Asia, Middle East & Africa, CBRE. “This structural shift towards experiential consumption is an enduring macroeconomic trend. For property owners and institutional investors, the lifestyle hotel segment represents a compelling double-win: measurable RevPAR and ADR premiums over standardized assets, and a capital-efficient conversion pathway that maximizes long-term asset value.”

Ada Choi, CFA – Head of Research, Asia Pacific, CBRE, said, “The experience economy is not a trend but a structural reset. The hospitality sector in the APAC region is at an exciting point in this journey. In India specifically, rising incomes, a maturing Gen Z consumer base, and a significant undersupply of lifestyle hospitality product are converging to create one of the most attractive investment environments in the region.”

The investment opportunity

According to CBRE, developers are increasingly turning to existing properties rather than building from scratch, given the rising land costs and construction expenses. Older, independent, unbranded hotels – of which India has a significant stock – are being converted and repositioned as lifestyle properties, often at a fraction of the cost of new development.

The smaller asset transactions are also dominating market liquidity. Assets valued under $100 million grew from 31% of total hotel investment volume across Asia Pacific in 2020 to 42% by 2025, with roughly 30% of traded assets comprising independent hotels ripe for repositioning.

To capitalize on the opportunity, CBRE suggested that developers adopt a market-specific approach, identifying local white spaces, prioritizing design flexibility to preserve future exit optionality, and activating public spaces and food and beverage concepts as community-facing amenities that serve transient guests and local neighborhood demand alike.