Smart Summer Escapes: Agoda Reveals the Most Affordable Summer Flight Routes for Indian Travelers

New Delhi, India,June 2026 – As the summer holiday season approaches, digital travel platform Agoda has identified the most affordable flight routes for Indian travelers across Asia. For travelers making their vacation plans, Agoda’s latest data offers insights into the routes and destinations that offer the best value to maximize budgets without compromising experience. Based on one-way bookings made between March to May for departures between June to August 2026, Bangalore–Goa (booked at 2100 INR) has emerged as the cheapest domestic route and New Delhi–Dhaka (booked at 5000 INR) has ranked as the most affordable international route for Indian travelers based on average flight fares. 

 Summer presents an ideal opportunity for travel, with school breaks and warm weather encouraging families and adventurers to unwind, reconnect with loved ones, or seek out fresh experiences. Whether exploring exciting new destinations or revisiting a familiar holiday spot, finding the best deals remains crucial to maximizing the holiday experience. Agoda’s findings offer travelers the opportunity to discover the best budget-friendly summer getaways for both domestic and international travel, ensuring memorable experiences without straining the budget.

 For those seeking a cost-conscious summer vacation close to home, South Korea's Busan-Jeju route emerged as the most affordable, booked at 765 INR. Jeju Island, known for its stunning natural landscapes and unique cultural experiences, remains a popular choice for travelers. Other economical summer domestic flight routes include Kuala Lumpur-Penang (957 INR), Phuket-Hat Yai (957 INR), Bangalore-Goa (2105 INR), Ho Chi Minh City-Tuy Hòa (Phú Yên) (2296 INR), Fukuoka-Tokyo (2392 INR), Jakarta-Bandar Lampung (2966 INR), and Taichung-Penghu (4019 INR).

 For international travel, short-haul flights are the go-to choice for travelers looking to stretch their wallets this summer. The Tokyo-Taipei route, booked at 574 INR, offers an enticing gateway to Taipei's vibrant city life and culinary delights. Other cost-effective international routes include Pekanbaru-Kuala Lumpur (1531 INR), Kuala Lumpur-Singapore (1627 INR), Phuket-Singapore (2201 INR), Taipei-Osaka (3157 INR), Busan-Fukuoka (3253 INR), Ho Chi Minh City-Kuala Lumpur (3253 INR), and New Delhi-Dhaka (5071 INR).

 Gaurav Malik, Country Director, Indian Subcontinent and Indian Ocean Islands at Agoda, said: "Indian travelers have always been value-conscious, balancing their desire to explore with a keen eye on value. Agoda’s data shows that there are still plenty of attractive airfare options available across both domestic and international routes this summer. To maximize savings, travelers can take advantage of Agoda’s promotional offers, stack eligible coupons, and explore bundled flight-and-hotel bookings for additional value. With the right planning and the right deals, Indian travelers can enjoy memorable vacations without stretching their budgets."

 With over 130,000 flight routes, more than 6 million holiday properties, and over 300,000 activities, Agoda ensures travelers can seamlessly combine their bookings in one convenient platform for a memorable summer holiday. Running from 5 to 21 June, travelers to India can enjoy up to 60% off on accommodation bookings with Agoda’s What a Sale offer. Discover the best deals on Agoda's mobile app and visit Agoda.com to plan the perfect summer getaway.

Trek-First Travel Planning Gains Momentum as Indian Travelers Seek Cooler Escapes this Summer, Reports Agoda

India, June 2026 - As temperatures rise this summer, Indian travelers are increasingly considering destinations that offer easy access to trekking routes and outdoor experiences. According to digital travel platform Agoda, accommodation searches for mountain destinations such as Leh, Kasol and McLeod Ganj have risen significantly compared to last year, driven largely by travelers from metro cities.

 Leh, set in the Trans-Himalayan region of Ladakh, witnessed a 143% increase in searches. Home to high-altitude trekking routes including Markha Valley and Lasermo La among others, Leh appeals to adventure seekers looking for challenging terrain and unique landscapes.  Searches from New Delhi and Mumbai-based travelers saw growth of 140% and 158% respectively compared to last year, and searches from Hyderabad increased by 106%.

 Kasol follows closely, seeing a 126% increase in searches from India compared to the previous year. The picturesque hotspot is known for its access to trails like Kheerganga and Tosh Valley, as well as its scenic Parvati Valley location. Key cities with an increase in travel interest include New Delhi, with accommodation searches increasing by 129% year-on-year, as well as Chandigarh, which saw a 178% increase in searches.

 Additionally, travelers are also showing increasing interest in McLeod Ganj and the surrounding areas, which offer trekking-focused experiences along scenic routes in the Dhauladhar range like Triund, Kareri Lake, and Indrahar Pass.

 This shift reflects a broader evolution in how travelers are approaching trip planning, with outdoor accessibility becoming a primary consideration rather than an afterthought. The rise of destinations with accessibility to popular trekking trails indicates that travelers are moving beyond traditional itineraries and seeking destinations that offer immediate access to nature-based activities.

 Gaurav Malik, Country Director, Indian Subcontinent & Indian Ocean Islands, Agoda said, “The decisions of India travelers today are increasingly shaped by experiences and not just the destination itself. Destinations like Leh, Kasol and McLeod Ganj are emerging as strong choices because they offer both cooler climates and immersive outdoor experiences. At Agoda, we are making it easier for travelers to discover and plan these getaways with a wide range of accommodation options, great value deals and a seamless booking experience.”

 Through its platform, Agoda enables travelers to plan their journeys seamlessly with access to over 6 million holiday properties worldwide, more than 130,000 flight routes, and over 300,000 activities, all available in one place. Travelers looking to explore mountain escapes and nature-focused destinations can discover and book their trips easily through Agoda’s website and mobile app.

Puri, Wayanad and Goa Emerge as Trending Summer Choices for Indian Families, Agoda Reports

India, May 2026 – Digital travel platform Agoda has recorded a rise in family accommodation searches for domestic summer travel compared to last year, with destinations such as Puri, Wayanad and Goa emerging as trending locations for the upcoming school holiday period. Based on accommodation search data for check-ins between May and June 2026, the findings point to growing travel interest in coastal, nature and outdoor-focused getaways compared to last year.

The trend aligns closely with the school holiday window where most schools in Indian states closing through May and June, and is one of the few periods in the year when families can travel together for an extended stretch. This is also reflected in travel planning, with families gravitating toward destinations that offer outdoor activities, relaxation and time together.

Coastal and nature destinations see rising interest 

Odisha’s iconic coastal town, Puri, is drawing interest with a 68% rise in accommodation searches. Home to the Jagannath Temple and the broad sweep of the Bay of Bengal shoreline, Puri offers families a mix of spiritual heritage and beachside leisure that is clearly resonating with summer holiday planners.

Kerala's Wayanad has seen a 40% rise in family accommodation searches compared to last year. A world away from the summer heat of the plains, its wildlife sanctuaries, plantation retreats and cool, mist-wrapped forests offer a distinctive kind of family holiday, one built around nature rather than novelty.

Goa, perennially one of India's most sought-after destinations, has registered a 29% increase in searches. With its wide array of beaches, water parks and broad range of resort stays suited to children of all ages, it continues to draw consistent interest from families planning their summer break.

Hill stations and adventure destinations trends as well

Rishikesh in Uttarakhand recorded a 22% rise in accommodation searches, with families increasingly drawn to its mix of spiritual significance, riverside camps, yoga retreats and outdoor activities such as rafting along the Ganga.

The hill stations of Maharashtra and Tamil Nadu continue to draw interest as well. Mahabaleshwar recorded a 15% increase in family accommodation searches compared to last year, while Ooty saw a 13% rise. Both these destinations offer cool temperatures, scenic viewpoints and well-established hospitality infrastructure that have made them summer staples for generations of Indian travelers.

Gaurav Malik, Country Director, Indian Subcontinent & Indian Ocean Islands, Agoda said, “Summer holidays continue to be an important travel period for Indian families, and in 2026 the planning behind these trips has grown increasingly intentional. Families are exploring a broader mix of destinations, from coastal getaways and nature-focused escapes to perennial favorites. This reflects a growing desire among travelers to consider a wider range of options for their vacations. At Agoda, our focus is on enabling exactly that kind of considered planning, bringing together the right combination of stays, flights and activities to make any vacation plan seamless.”

Agoda provides access to over 6 million holiday properties across price points and property types, alongside more than 130,000 flight routes and over 300,000 activities that can be booked together in one place. Running from 7 May to 21 May, Agoda's 21st Birthday Sale will offer up to 60% off on hotel bookings, with a special flash sale of up to 70% on 19 May and exclusive deals on flights and activities. Discover the latest deals on the Agoda mobile app or visit Agoda.com for more information.

Agoda Reveals the Most Popular Search Filters for 2026: Indian Travelers Favor Choice, Culinary Convenience and Comfort

India, May 2026 – Digital travel platform Agoda has unveiled its ranking of what Asian travelers prioritize most when searching for accommodation in 2026. Looking at the most-used search filters on its website this year, Agoda reports that Indian travelers consistently prioritize accommodation type, included breakfasts and strong review scores when seeking holiday stays.

At 26% of all filter activity, choice of accommodation type ranked first for Indian traveler searches in 2026, emphasizing the importance of selecting the right stay over all other factors. This places India among the top markets, compared with the Asia-wide average of 19%.

 ‘Review scores of 7 and above’ rank among the top search criteria for Indian travelers in 2026 constituting 13% of all filter activity reflecting a strong preference for highly rated stays.

 Dining and creature comforts drive Indian travel choices

 The filter for breakfast-included stays is India’s second-most searched at 14%, reflecting a preference for convenience and value at the start of the day. Dinner-included stays also feature among India's top 10 search filters, pointing to food as a consideration across the entire day, not just breakfast.

 Indian travelers also seek specific creature comforts when choosing stays. Swimming pools and bathtubs both rank among the top 10 search filters for Indian travelers in 2026, reflecting a clear preference for amenities that support relaxation and enhance the overall stay experience.

 Indian travelers want flexibility before, during and after the stay

 Flexibility across booking, payment and stay options is a clear priority for Indian travelers in 2026. Free cancellation and pay-at-hotel options are featured among the top 10 search filters, highlighting the interest in refundable and on-site payment choices that reduce booking friction.

 Other search options that offer flexibility, choice and convenience also feature among the top 10 searches for Indian travelers, including location score (of 9 and above) and car parking facilities. These indicate that travelers are increasingly keen on accommodation that can cater to their diverse preferences, whether this is traveling as a group, driving to their destination, or wanting to be close to public transport and other attractions.

 Gaurav Malik, Country Director, Indian Subcontinent & Indian Ocean Islands at Agoda, said, “In 2026, Indian travelers are becoming more intentional in how they choose their stays. Searches show a clear focus on accommodation type, breakfast-included options and highly rated properties, alongside flexible booking features such as pay-at-hotel and free cancellation. It is not just about availability, but about finding the right fit. Agoda’s easy-to-use search filters and wide range of accommodation choices, amenities, locations and more enable travelers to find the perfect stay based on individual needs and wants.”

 With over 6 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, Agoda enables travelers to plan and combine every part of their journey in one place. Running from 7 May to 21 May, Agoda's 21st Birthday Sale will offer up to 60% off on hotel bookings, with a special flash sale of up to 70% on 19 May and exclusive deals on flights and activities. Agoda VIP members will receive early access to deals from 3 May to 6 May. Discover more on Agoda’s mobile app or at Agoda.com. 

68% of Indian Travelers Likely to Use AI for Their Next Trip: Agoda

Nearly 9 in 10 Indian travelers (88%) trust or feel neutral about AI-generated travel recommendations

• Interest spans entire trip planning journey, from destination discovery to dining recommendations

• India,April 2026 - Indian travelers are increasingly turning to artificial intelligence (AI) to take the guesswork out of travel planning, not just for inspiration but across the journey from destination discovery to dining. According to Agoda's 2026 Travel Outlook Report, while one in three (33%) state they already use AI for travel planning, almost twice as many (68%) say they are likely to use it for their next trip. For a market that has always been quick to embrace technology, this indicates a growing appetite for AI across all stages of travel planning.

  Data from the report suggests that what Indian travelers want from AI goes beyond a simple search. When asked how they would use it, respondents pointed to recommendations for local attractions and activities (38%), personalized itinerary creation (37%), and destination suggestions (29%). Interest also extends to dining recommendations (23%) and budget management (22%). These findings point to a traveler who expects AI to be present in every stage of the trip-planning process, not as a shortcut but as a smarter way to plan.

  Sentiment towards AI-generated recommendations is broadly receptive, with nearly 9 in 10 respondents (88%) saying they either trust or feel neutral about such recommendations, including over half (53%) who express clear trust. This aligns with findings from Agoda's 2025 Travel Trends survey, in which nine in ten Indian travelers reported using travel apps when booking trips, pointing to an established comfort with technology in travel planning. For Indian travelers, embracing AI in travel planning is less a behavioral shift and more a natural progression, especially for a generation that has been planning and booking travel through a screen for over a decade.

  Agoda has previously explored this through its 2025 AI-powered Vacation Planner campaign, which invited Indian travelers to answer a set of questions about their preferences, generating customized itineraries and destination visuals, with personalized recommendations delivered by Bollywood celebrity Ayushmann Khurrana. The campaign was a real-world expression of the tailored, intuitive planning experience that travelers are increasingly looking for, and one that the 2026 survey findings reflect.

  Gaurav Malik, Country Director, Indian Subcontinent & Indian Ocean Islands at Agoda, said, “Indian travelers are showing a clear appetite for AI across every stage of trip planning, from discovering destinations to deciding what to eat and even budgeting. This is no longer an emerging trend but is fast becoming the baseline for how a well-planned trip comes together. At Agoda, we continue to offer a range of technology and innovations that make the entire trip planning experience more accessible, convenient, and personalized for every traveler.”

  As AI becomes a more natural part of how people research and plan their travel, India stands out as a market where AI adoption in travel is not just growing but gaining clear intent and direction

• Through its platform, Agoda offers access to more than 6 million holiday properties worldwide, over 130,000 flight routes, and more than 300,000 travel activities, all bookable through a single platform. Travelers can explore options and make bookings through www.agoda.com and the Agoda mobile app.

Agoda: Indian Gen Z Makes Travel More Frequent, Flexible, and Experience-Driven

India, April 2026 – Digital travel platform Agoda reveals that Indian Gen Z travelers are reshaping travel into a more regular, experience-led part of life, favoring shorter, more frequent trips over traditional longer holidays. The findings point to a generation prioritizing flexibility, accessibility, and discovery-driven travel, as they look to integrate trips more seamlessly into their routines.  

 The insights are based on a survey of Asian travelers conducted as part of Agoda’s 2026 Travel Outlook Report, highlighting a shift among Indian Gen Z toward traveling with partners (57%) and taking solo trips (22%), moving away from traditional family travel. At the same time, many expect a mix of domestic and international trips, reflecting a preference for balancing exploration with convenience. 

  Frequent, Short Trips Redefine Travel Patterns 

Indian Gen Z is traveling more frequently, with shorter trips becoming the norm. 84% of respondents plan to take between one and six trips a year, and 72% opt for stays of just one to seven days. This shift reflects a move toward travel that is easier to plan and repeat, allowing trips to fit around work, study, and personal schedules. India, alongside markets such as Thailand and Vietnam, show a stronger inclination toward higher trip frequency, reinforcing how travel is becoming embedded in everyday life rather than reserved for specific seasons. 

  Experiences Take Priority Over Destinations 

For Gen Z, travel is increasingly defined by what they want to do, rather than where they want to go. Respondents across India say their trips are primarily motivated by the pursuit of experiences, including cultural exploration (56%) and outdoor activities (36%) as the leading drivers. While experience remains central, relaxation still plays an important role for Gen Z, with 72% of travelers also citing it as part of their travel plans.  

  This points to a more deliberate approach to travel, where each trip is shaped by a clear set of experiences. Gen Z travelers plan around what they want to get out of a trip, whether it is cultural immersion, time outdoors, or a change of pace. As a result, destinations are chosen based on how well they align with that intent. 

  Gaurav Malik, Country Director, India Subcontinent & Indian Ocean Islands, Agoda, said: “For Gen Z in India, travel is increasingly becoming a regular part of their lifestyle rather than an occasional activity. What stands out is how consciously this generation is planning travel by prioritizing flexibility and experiences that align with their interests. At Agoda, we are focused on supporting this evolving behavior by offering a wide range of options across flights, accommodations, and activities, making it easier for Gen Z to plan trips that fit seamlessly into their schedules and preferences while continuing to access great value.” 

  With over 6 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, Agoda enables travelers to plan and combine every part of their journey in one place. Its platform supports different travel styles and preferences, making it easier to plan trips that fit individual pace and priorities. Discover more on Agoda’s mobile app or at Agoda.com. 

Agoda Reports Holi Travel Trends in India, with Jaipur and Udaipur Drawing Strong Interest

Rising accommodation searches highlight growing appeal of cultural celebrations and immersive festival experiences

India, February 2026 – As Holi approaches, travellers are planning trips centred around places where the festival is most deeply and uniquely celebrated. Digital travel platform Agoda analysed accommodation search data for domestic travel for the upcoming Holi week, revealing a rise in travel interest compared to last year in destinations such as Jaipur, Udaipur and Vrindavan, where traditions, rituals and community celebrations shape the experience. Alongside temple towns and heritage cities, travellers are choosing destinations that allow them to participate in vibrant festivities and shared cultural moments.

Rajasthan’s Pink City, Jaipur, known for its grand palace-led Holi celebrations and home to the iconic Amer Fort, registered a 282 percent increase in accommodation searches compared to the Holi period last year. Udaipur saw a 233 percent rise in travel interest, as visitors look to experience lakeside Holi festivities set against the backdrop of Lake Pichola, with heritage hotels and boutique stays hosting curated celebrations. Pushkar, the revered pilgrimage town, experienced a 195 percent increase in searches, appealing to travellers drawn to its vibrant street gatherings and community-led celebrations unfolding around Pushkar Lake and its 52 bathing ghats.

In the north, Vrindavan draws travellers to its temple courtyards where flower Holi ceremonies, bhajans and traditional festivities create an immersive spiritual celebration, recording a 126 percent rise in travel interest. Mathura recorded a 109 percent increase in interest, attracting visitors keen to witness Holi in the birthplace of Lord Krishna, where temple rituals and traditional street celebrations bring the festival to life. Moving south, Hampi saw a 128 percent rise in searches, as its UNESCO-listed ruins and open temple squares transform into lively Holi gatherings that appeal to culture and history enthusiasts. Shanti Niketan in West Bengal, known for its Basanta Utsav, a distinctive cultural interpretation of Holi centred around music and art, registered a 43 percent increase in travel interest. These destinations saw a collective rise in travel interest of 211 percent.

International interest also added to the trend. Udaipur recorded a 459 percent increase in searches from across Asia compared to the previous year, while Jaipur saw over 191 percent growth in travel interest. The rise in interest was led by travelers from Malaysia, Thailand, Singapore, Japan and South Korea.

Gaurav Malik, Country Director, Indian Subcontinent & Indian Ocean Islands at Agoda said, “Holi has evolved into a key travel moment for both domestic and international visitors. India’s cultural festivities continue to strengthen the country’s global appeal, drawing travellers to plan their trips around distinctive local experiences. The increasing travel interest in temple towns and heritage cities reflects how cultural calendars are influencing travel decisions. At Agoda, we aim to simplify holiday planning by bringing together a diverse mix of stays, flights, and experiences, helping travellers make the most of their time during special occasions like Holi.”

As festivals like Holi continue to shape travel behaviour, Agoda provides access to a wide range of accommodations across price points and property types, alongside flights and activities that can be booked together in one place. With over 6 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, travellers can plan complete trips with ease. Discover the latest deals on the Agoda mobile app or visit Agoda.com for more information.

Ayushmann Khurrana becomes ‘Mr. Vacaywala’ in new Agoda TV ad, encouraging Indians to ‘take a break from stress’

New Delhi, 1 July 2025 – Digital travel platform Agoda has launched its latest India campaign, ‘Escape the Stress, See The World For Less’, featuring Bollywood superstar Ayushmann Khurrana in an exciting double role. The campaign highlights the increasing need for frequent breaks in today's fast-paced world and positions Agoda as the go-to travel solution for affordable getaways
Discover the impactful journey through Film 1 and Film 2 now available for viewing on YouTube.

However, frequent travel can be financially challenging. Agoda addresses this by offering affordable travel options across over 5 million holiday properties in India and abroad.

In the new TV commercial, Ayushmann Khurrana takes on dual roles. He is first seen as an overworked employee before appearing in the role of the charismatic "Chief Wellness Officer" Mr. Vacaywala, who provides the perfect solution: stress-free travel with Agoda. The ad cleverly showcases how Agoda’s competitive prices make frequent escapes possible, allowing people to refresh and recharge.

Ayushmann Khurrana shared, “Between juggling jam-packed schedules and marathon days on set, I could definitely use a Mr. Vacaywala in my life. Playing this character for Agoda's campaign was a blast, and it was a fun reminder that we all need to hit pause and recharge every now and then.”

Gaurav Malik, Country Director India at Agoda shared, "Ayushmann brings a unique charm to this campaign, embodying the essence of what Agoda stands for – making travel fun as well as stress-free and affordable. And the message of his ‘Mr. Vacaywala’ persona rings true. When we surveyed 2025 travel motivations, 80% of Indian respondents gave relaxation as the prime reason to travel, so we’re excited to see how the ‘take a break from stress’ message will appeal to Indian travelers."

As Agoda continues to expand its presence in the Indian market, this campaign is set to connect with consumers seeking hassle-free, budget-friendly travel options. Agoda teamed up with creative agency Ogilvy to bring this vision to life. The campaign will reach audiences on both television and digital channels.

Agoda launches AI Vacation Planner in India starring Bollywood star Ayushmann Khurrana

New Delhi, June 2025 – Digital travel platform, Agoda, has unveiled a one-of-a-kind AI Vacation Planner for Indian travelers as part of its latest marketing stunt. The travel planner, available for a limited time only on a special campaign website, is built using Google’s AI technology and experiments with a new approach to visual travel planning. Bollywood star and Agoda brand ambassador Ayushmann Khurrana features in this AI-powered marketing stunt, taking on the new role of the charismatic "Chief Wellness Officer," Mr. Vacaywala.

The campaign is slated to run for a limited time only, with the AI Travel Planner being accessible via AgodaVacationPlanner.com until 30 June. In the videos generated by the AI Travel Planner, Ayushmann Khurrana provides stress-free and budget-friendly travel solutions. Taking on the new role of Mr. Vacaywala, the Bollywood star presents hyper-personalized itineraries and even addresses travelers by their first name.

Ayushmann Khurrana shared, “Travel is all about discovery and inspiration. Agoda’s use of AI to create personalized recommendations and stunning visuals makes it easier for people to dream, plan, and book their next adventure. And the best part is that we take away the stress of putting together an itinerary, because we do it for you! It’s amazing to see AI bring such creativity to life and I’m proud to be part of this innovation.”

Agoda’s AI Travel Planner was created in collaboration with Google. The combination of Google Gemini and Imagen, with Agoda’s global inventory, delivers customized destination and itinerary suggestions based on travelers’ personal needs and desires. 

This means Indian travelers can get a tailor made itinerary in a matter of seconds and receive additional discounts in the process, without having to go through the over 5 million holiday properties, 130,000 flight routes, and 300,000 activities that are available on Agoda’s platform. 

Gaurav Malik, Country Director India, Sri Lanka, and Nepal at Agoda, shared, "Imagine travel planning that's as exciting and smooth as the journey itself. That's what we've achieved by blending Google's advanced AI models with Ayushmann Khurrana's dynamic Mr. Vacaywala. On the campaign website AgodaTravelPlanner.com, we've redefined the travel planning experience to be both personal and inspiring, and we're absolutely thrilled to make this available to Indian travelers this month!"

How it works:

• The AI Travel Planner leverages the advanced natural language understanding capabilities of Gemini to understand traveler preferences and intent, and draws upon Agoda’s extensive inventory of destinations, attractions, restaurants, accommodations, activities, transportation options and more to generate detailed itineraries and personalized recommendations. 

• Imagen brings this all to life by turning the itinerary into a beautifully presented, interactive, and visually rich travel itinerary.

• Mr. Vacaywala summarizes and narrates the day-to-day itinerary with text-to-speech AI.

• Agoda travelers can get their dream itineraries within seconds and easily download and share them with travel companions. 

“At Google, we believe in empowering visionaries to transform industries. Our collaboration with Agoda is a perfect example, as we collectively embark on a journey to truly reimagine travel – moving beyond simple bookings to instantly personalized, vividly inspiring journeys for every traveler, powered by advanced AI,” said Pulkit Lambah, Industry Head for Travel, Google Asia Pacific.

The campaign aims to reach multiple travel-type personas in a precise way using Google AI-infused YouTube and Google Ad platforms, delivering a highly relevant and visually compelling experience. In addition to Google, Agoda partnered with a creative agency, Kulfi Collective, and AI studio, TrueFan, to bring the campaign to life. The Agoda Vacation Planner is available for Indian travelers via AgodaVacationPlanner.com. Agoda will run campaigns on YouTube and Meta to promote the platform.

Agoda’s Pool Popularity Rank: Who’s Making a Splash in Asia?

New Delhi, July 2024 - With heat waves dominating the news across Asia this year, Agoda has unveiled its Pool Popularity Rank, spotlighting which Asian travelers are most eager to book accommodations with refreshing swimming pools. As temperatures soar, Agoda’s search data shows that Indian holiday-goers are most likely to dive into the water to beat the heat. India ranks #1 out of 10.
When analyzing the travel habits of ten Asian markets, Agoda found that Indians are most likely to use a search filter that only shows accommodations with a swimming pool. India is followed closely by South Korea, with Malaysia, Thailand, and Philippines rounding out the top five. Japan, and Taiwan form the middle of the pack, with Indonesians, Vietnamese, and Singaporeans least likely to care about the presence of a pool facility.

Andrew Smith, Senior Vice President, Supply at Agoda shared, "It’s clear that for some travelers, a holiday isn’t a holiday until they have taken a plunge in the pool. Whether for a relaxed solo swim or for some water fun with the family, Agoda’s Pool Popularity Rank shows that the appeal of swimming pools is shared across Asia. The easy-to-use search filters on Agoda’s platform help all travelers find the ideal amenities most suited to their needs on a trip.”

The presence of a pool is one of the five most popular search filters on Agoda. Other popular filters include complimentary breakfast, star ratings, user reviews, and free cancellation.

In addition to over four million holiday properties, the Agoda platform also offers more than 130,000 flight routes and over 300,000 activities, which can all be combined in the same booking. Agoda’s wide offerings make it the ideal online travel platform for finding great value deals and booking a hassle-free vacation.

Agoda shares most searched summer holiday destinations for Indian travellers heading abroad

New Delhi, June 2024 – Digital travel platform Agoda has revealed the most searched international summer holiday destinations for Indian travellers. Bali, Singapore, Bangkok, Dubai, and Kuala Lumpur have emerged as the top city destinations for outbound Indian tourists during the upcoming summer season, specifically in May and June.

These insights, derived from Agoda's extensive search trends, indicate a strong affinity for Southeast Asian destinations. This is also reflected in the most searched markets, with Thailand, Indonesia, Singapore, and Malaysia being the most searched markets respectively, and the United Arab Emirates rounding out the top five.

As the summer travel season approaches, Indian travelers are showing a growing interest in diverse cultural experiences, vibrant cityscapes, and palm-fringed beaches offered by these overseas destinations.

Krishna Rathi, Senior Country Director India Subcontinent and Maldives at Agoda shared, "The allure of Southeast Asia continues to captivate Indian travelers as they seek out new experiences and leisure opportunities. The diversity of destinations like Bali, with its serene beaches and rich traditions, along with the urban excitement of cities like Singapore and Bangkok, serves a broad spectrum of travel preferences. Furthermore, the many searches for Dubai and Kuala Lumpur show an inclination towards combining shopping, entertainment, and cultural engagement."

Regions that offer a mixture of leisure, culture, and culinary delights continue to rank high, reflecting the evolving tastes and travel habits of Indian tourists. Agoda's platform caters to this demand by offering Indians an array of accommodations, flights, and activities, facilitating the ease of planning and booking their ideal summer break.