India, February 2026 – India’s cricket season is sparking a surge in domestic travel, with Airbnb data revealing significant year-on-year growth in searches and bookings across match-hosting cities. Interestingly, the demand is shifting beyond traditional metro hubs, highlighting how marquee tournaments are reshaping the country’s tourism map.

Demand Shifts Beyond Metros

Between February and May, as major tournaments unfold, travel demand is dispersing into emerging cricket centres such as Ranchi, Thiruvananthapuram, Jaipur, and Lucknow. These cities are witnessing remarkable spikes in searches:

Ranchi: nearly 120% increase year-on-year
Thiruvananthapuram: over 110% growth
Jaipur: more than 70% increase
Lucknow: over 60% increase

This trend underscores how high-profile fixtures are accelerating travel into tier-2 locations, broadening the geographic spread of visitor demand beyond India’s traditional gateway cities.

Match-Day Spikes Drive Travel

The impact of marquee fixtures is even more pronounced. Searches for stays in Colombo during the India vs Pakistan clash (14–17 February 2026) surged by 325%, while bookings also rose significantly. Similarly, ahead of the cricket world cup final (7–10 March 2026), Ahmedabad recorded a 170% increase in searches, cementing its status as a marquee cricket destination.

Match Day = Travel Getaway

Cricket is no longer just a living-room experience—it has evolved into a travel phenomenon, especially among Gen Z. According to Airbnb’s Experience-Led Travel Insights survey, nearly 60% of India’s Gen Z plan to travel to attend live matches in 2026, with 70% preferring to go with friends or family. Importantly, these trips often extend beyond match days, with 53% of travelers staying longer to explore local culture, cuisine, and neighborhoods. The median trip length for a cricket getaway is now 3–4 days.

Search trends reflect this shift toward group and family-friendly travel. For example:

In Ahmedabad, searches for entire homes nearly doubled compared to private rooms.
Demand for homes with two or more bedrooms grew sharply in Ahmedabad (50% increase), Kangra (90% increase), and Visakhapatnam (75% increase).

A Cultural Shift in Travel

Amanpreet Singh Bajaj, Airbnb’s Country Head for India and Southeast Asia, noted:
“Cricket has long united the country in spirit. What we’re seeing now is that same energy translating into travel, with fans building meaningful trips around the game. Increasingly, these moments go beyond the stadium—people are extending their stays, travelling with friends and family, and exploring destinations more deeply.”

As India’s tourism ecosystem evolves, cricket-led travel is extending beyond metros, supporting local hospitality ecosystems and contributing to more geographically distributed tourism demand.