AWL Agri Business strengthens Food portfolio through strategic collaboration with Shree Renuka Sugars

Arrangement aims to strengthen market reach and accelerate growth in the packaged foods business.

AWL Agri Business Limited (AWL) today announced a strategic collaboration with Shree Renuka Sugars Limited (SRSL) to further strengthen market reach and accelerate growth in the packaged foods business.

Brand Licensing

Under this arrangement, SRSL will license its flagship brand “Madhur” to AWL, enabling the brand to leverage the extensive pan-India distribution, marketing capabilities, and scale in the packaged food business of AWL. AWL will undertake the sales, marketing and distribution of the refined sugar under “Madhur” brand.

The brand is licensed to AWL under a mutually agreed royalty arrangement between AWL and SRSL, in accordance with the licensing agreement.

Growth Opportunities

This arrangement will enable AWL to access SRSL’s existing distribution network, which can also be leveraged over time to expand the reach of “Fortune” products. The addition of the brand “Madhur” will further accelerate the scale and growth of AWL’s Food & FMCG segment, while also strengthening its position in the branded sugar business.

Leadership Comments

Commenting on the announcement, Shrikant Kanhere, MD & CEO, AWL Agri Business Limited (formerly Adani Wilmar Limited) said: “This arrangement allows us to further leverage our strong distribution infrastructure, marketing capabilities and large food portfolio to scale ‘Madhur’ brand across India. The addition of this strong brand complements our existing product offerings and strengthens our fast-growing packaged food business. We see significant opportunities to expand market reach and drive category growth by combining the strong brand equity with our extensive distribution network.”

Susheel Kumar Kamboj, MD & CEO, Shree Renuka Sugars Limited said: “SRSL has successfully created ‘Madhur’ brand as a flagship consumer brand. We are pleased to collaborate with AWL, whose strong distribution platform and marketing capabilities will help to unlock the next phase of growth for ‘Madhur’ in India.”

Millo Mumbai Unveils a New Menu Celebrating Global Vegetarian Flavours

Bringing together innovation, flavour, and design, the new menu marks an exciting evolution for the brand

Mumbai’s ever-evolving culinary landscape welcomes a fresh update as Millo Mumbai, a popular pure vegetarian dining destination, unveils its newly curated menu. Located in the heart of Lower Parel, Millo has become known for its distinctive blend of global flavours, thoughtful design, and vibrant atmosphere. Alongside the menu refresh, the space has also undergone a subtle revamp, bringing in a renewed energy while retaining its signature charm making it an even more inviting destination for both loyal patrons and new guests.

The new menu brings together a wide range of globally inspired dishes, reimagined through a vegetarian lens. Guests can explore an exciting mix of small plates, innovative chaat selections, sushi, artisanal pizzas, and hearty mains. Highlights include flavour-packed bites like Chilaquiles Filo Cups, South Indian Singoda, Truffle Cheese Rounds, Spanish Tostadas, and Nacho Bhel, each crafted with a contemporary twist. Comfort classics are elevated with dishes such as the Fire Alarm Pizza and Spaghetti Pomodoro with burrata, offering a balance of bold flavours and familiar favourites that appeal to a wide range of palates. For mains, the menu features standout dishes like the Japanese Miso Bowl, Burrata Butter Masala, and Black Rice Pepper Pesto, showcasing both innovation and indulgence.

On the beverage front, Millo continues to impress with a dynamic selection of handcrafted cocktails and artisanal coffees. From refreshing, fruit-forward drinks like Pink Fiesta and Rose & Jack to creative blends such as Japanese Matsuri, the bar menu is designed to complement the food while standing out on its own. For those seeking non-alcoholic options, mocktails like Popsicle in a Glass, Dr’s Advice, and the Millo Mojito offer equally exciting choices.

Sharing his thoughts on the new launch, Sujit Mehta, Founder of Millo, says, “Our vision has always been to showcase vegetarian cuisine in a way that feels exciting, diverse, and globally relevant. With this new menu, we’ve focused on creating dishes that are bold in flavour yet approachable, offering something for every kind of diner. We’ve also refreshed the space to complement this evolution, creating an experience that feels both familiar and new.”

An Afternoon of Stories at LOYA, Taj West End, Bengaluru

Bengaluru, April 2026: LOYA at Taj West End, Bengaluru, marked World Storytelling Day with an intimate gathering that celebrated the shared love for stories and the moments that shape them. The afternoon was envisioned as a thoughtful exchange on storytelling as a way of preserving meaning, capturing beauty, emotion, and the quiet depth of everyday experiences—much like the food that brings people together to connect and celebrate.

The conversation featured writer and journalist Ruth D’Souza Prabhu, wine expert and writer Ruma Singh, hospitality connoisseur Aslam Gafoor, and sensory artist Indu Antony, known for chronicling the evocative scents of Karnataka. Though their mediums differed, storytelling emerged as the common thread, rooted in Indian heritage and culture. Food became a powerful metaphor, uniting diverse memories, voices, and viewpoints, echoing the spirit that LOYA seeks to celebrate.

The menu reflected this philosophy, offering dishes with deep histories and stories to tell, including Dal ki Chaat, Dahi Kraal with Gola Paratha, Tudkiya Bhaat, and Kala Moti Gucchi Pulao. Amidst the serene setting of Taj West End, the afternoon unfolded with quiet elegance, as stories emerged organically through meaningful conversation and thoughtfully curated cuisine. Experiences like these continue to define LOYA as a space where food, culture, and storytelling converge in ways that resonate far beyond the dining table.

About LOYA, Taj West End, Bengaluru: IHCL operates LOYA as its flagship North Indian concept, celebrating the rich culinary heritage of Northern India. The restaurant revives time-honoured recipes, slow-cooking techniques, and heirloom ingredients, delivering flavours that are authentic, nuanced, and deeply memorable. With a seating capacity of 117, LOYA offers a refined dining experience where interiors, music, and cuisine together create an immersive journey through India’s gastronomic traditions. Here, tradition meets modern sophistication, allowing guests to savour not just a meal, but a story of culture, craftsmanship, and care.