ELIVAAS Strengthens Its Rajasthan Footprint with its first Pushkar Address, Taking State Portfolio to 60 + Properties

New Delhi, March 2026: ELIVAAS continues its steady expansion across Rajasthan’s culturally rich leisure landscape with the launch of its first property in Pushkar, ELIVAAS Tuscun Villa. With this addition, the brand’s portfolio in the state now stands at 60+ properties across Udaipur, Jaipur, Ranthambore, Pushkar, Alwar and Neemrana, under ELIVAAS, ELIVAAS Privé and Alaya Stays.

This new Pushkar address underscores ELIVAAS’s calibrated growth strategy in experience-led destinations. Rather than rapid scale, the brand has focused on measured expansion into markets with sustained demand for private villas, curated group stays, and destination celebrations. Over the past few years, ELIVAAS has steadily strengthened its presence in Rajasthan, building right density in key micro-markets while maintaining operational discipline.

Every new launch is anchored by a standardised service playbook that governs housekeeping benchmarks, guest response systems, safety protocols and quality audits. At the same time, each stay is shaped around guest preferences and occasion-specific requirements, allowing personalisation to coexist with consistency.

“Rajasthan today represents one of our most strategically important regions, with 60+ operational properties across key leisure destinations. Our entry into Pushkar is backed by destination-level demand data rather than sentiment. The town has seen a steady rise in premium leisure travel over the past few years, particularly from Delhi NCR and Jaipur, with a clear shift towards private, high-quality villa stays. As we expand, our standardised operating playbook ensures service consistency across locations, while each villa continues to offer a curated and personalised experience. Beyond accommodation, we deliver end-to-end holiday experiences, from curated activities and local immersion to personalised service, ensuring every stay is seamless and memorable. Our focus remains on building depth within high-intent leisure markets rather than expanding indiscriminately across geographies,” said Ritwik Khare, Founder and CEO of ELIVAAS Living.

The newly introduced ELIVAAS Tuscun Villa, a five-bedroom pet-friendly retreat with a private pool and landscaped lawn, complements Pushkar’s heritage setting with contemporary comfort. Located within an accessible distance of the town’s temples and lakes, the villa strengthens ELIVAAS’s commitment to destination-led growth.

ELIVAAS continues to scale through disciplined expansion, service standardisation and thoughtful entry into culturally resonant markets. Pushkar marks another assured step in that journey. 

About ELIVAAS

ELIVAAS is a leading name in the Indian hospitality industry, specializing in curating luxury villa vacations across the country’s most desirable destinations. The company is committed to transforming vacation experiences into seamless, personalised journeys, ensuring that every detail is tailored to meet the unique preferences of its guests. By focusing on short-term luxury rentals, ELIVAAS guarantees an effortless and memorable stay for travellers seeking comfort, privacy, and exclusivity. As a tech-driven villa and luxury apartment management company, ELIVAAS serves both homeowners and travellers. For homeowners, ELIVAAS provides a comprehensive solution to monetize, monitor, and maintain vacation homes. It offers travelers access to a portfolio of luxurious, meticulously managed properties.

https://www.elivaas.com/

IHG Hotels & Resorts debuts the Holiday Inn brand in Pushkar

The new-build Holiday Inn Resort Pushkar will add 120-keys to IHG’s growing portfolio across secondary cities in the country.

IHG® Hotels & Resorts, one of the world’s leading hotel companies, has signed a management agreement with Satyadeo Hotels Pvt Ltd to develop Holiday Inn Resort Pushkar, Rajasthan. Scheduled to open in January 2029 in the prominent tourist and spiritual destination of Pushkar, the resort will bring world-class hospitality to guests visiting the city.

A pioneer brand with a rich heritage, Holiday Inn has continued to evolve through the years, keeping the guest at the heart of all innovation and earning its status as one of the world’s most loved, trusted and recognized hotel brands. In India, the Holiday Inn brand family enjoys a well-earned reputation among both guests and hotel owners, a testament to its compelling value proposition and efficient development model.

Located just a 2-hour drive from Jaipur, Holiday Inn Resort Pushkar will be well poised to cater to the demand from leisure and religious travellers. Once opened, the hotel will offer exceptional culinary experiences across three dining venues that cater to diverse guest preferences. For guests looking to unwind, the hotel will feature a fitness centre, pool, rejuvenating spa, as well as a retail store. The hotel will also be equipped with six meeting rooms and a ballroom to cater to MICE and social events.