5 Insights Into the Changing Landscapes of Hospitality and Higher Education

Key Take Away

Successful hospitality professionals know that multiple institutions have shifted their educational offer from the physical space into a distance-learning format in record time - proof of how the educational system can evolve.

With Covid-19 acting as a trigger for change in our educational model for more individualization, flexibility and global reach, we can now return to the original meaning of "crisis" as a turning point for better hospitality educational models in the future. The difference between success and failure often depends on how we deal with challenges and difficulties.

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U.S. Leisure and Hospitality Industy Lost 8.2 Million Jobs in 2 Months

The U.S. leisure and hospitality industry in April lost 7.7 million jobs, a 47 percent drop, and was the worst-hit sector among non-farm payrolls for the second month in a row, according to the Bureau of Labor Statistics

April was the first full month where the coronavirus pandemic raged in the United States. The job losses come on top of half a million jobs lost in leisure and hospitality in March.

It was food and drinking establishments, rather than hotels, that were most-impacted in April. The bureau stated that restaurants and bars lost 5.5 million jobs in April, or 71 percent of the total decline in leisure and hospitality employment.

The April job loss in leisure and hospitality was more than three times greater than the second-most-impacted sector, education and health services, which saw a decline of 2.54 million jobs.

The two-month employment drop, including March and April, reached 8.2 million in leisure and hospitality. Some 459,000 jobs were lost in leisure and hospitality in March, versus February, as the coronavirus pandemic began to take its toll. As in April, dining establishments and bars took the brunt of the hit.

In late April, the U.S. Travel Association and Tourism Economics projected that the coronavirus pandemic would lead to the loss of 8 million jobs out of a total of 24 million in the U.S. economy. 

Cookery League by Institute of Hotel Management (IHM), Ranchi

Institute of Hotel Management (IHM), Ranchi is an Autonomous Institution of Government of Jharkhand established in 2019. The Institute has been set up with joint assistance from the Ministry of Tourism, Govt. of India and Department of Tourism, Govt. of Jharkhand with a view to provide quality education and develop. IHM Ranchi is the First and only Hotel Management Institute of Jharkhand which affiliated by National Council for Hotel Management Catering Technology (NCHMCT), Ministry of Tourism, Govt. of India.

The Institute is currently offering four different demand-driven courses in core hospitality operations. The SIHM currently operates from a beautiful building in an Environment friendly location on the outskirts of Ranchi town in Brambe. During the Covid-19 Lockdown, the Institute has not left any stone unturned to keep their students spirit high by starting online cookery league for them and to share their mother’s secrete recipe, with the dual purpose of making realize the importance of mother in one’s life.

There were certain parameters for the judgment of the dish like,

a. Choice of ingredients used

b. Method of cooking

c. Explanation of dish during cooking

d. Plating and presentation

e. Innovation of new dish

f. Social media likes

Almost all the students of the institute participated in the online cookery league. A total of 26 videos were received through official email, and few were rejected too because of not fulfilling the criteria. The videos shared on social media were liked and shared by the viewers.

The winner of this cookery league was Miss Simran Shruti, the student of Food Production Diploma course and the runner was Miss Kanu Priya First year B.Sc. in H &HA student.

Winners will be awarded with gifts and certificates once College reopens. Such more cookery leagues will be held in the coming future to keep students of all the IHMs motivated and engaged during Lockdown.

Importance of E-Learning in this current situation by Rahul Chowdhury, Assistant Professor, Hospitality & Tourism Administration at Sister Nivedita University

We are now entering a new era — the revolution of online education.

It is often referred to as e-learning. Online learning is seen as an innovative concept which is attracting the attention of academic institutions as well as companies in different sectors.

There is also increased use of virtual classrooms (online presentations delivered live) as an online learning platform and classroom for a diverse set of education providers. Being physically present in a classroom isn’t the only learning option anymore.

Everyone can access online education no matter whatever is the location. Although it is one type of distance learning I believe as the current situation is extremely threatening & challenging for all of us, so it’s better to have something than nothing. Education & learning is an unstoppable concept, no matter whatever is the situation. Currently, I am working as an Assistant Professor in the Department of Hospitality & Tourism Administration at Sister Nivedita University (Techno India Group-West Bengal, Kolkata).

The online sessions are happening on a regular basis with participation from students & faculty members are 100 per cent. My area of specialization is Food & Beverage Operations & Management. I believe that virtual learning is an excellent platform to share knowledge even when you are working from home. Although, in this present situation when the entire world is undergoing such a severe crisis, but I believe, that it can’t stop education & learning.

So under the guidance & full support from my director Mr Sandip Mukherjee & Head Dr. Santanu Dasgupta (both from the hospitality department), I am sharing my experiences, knowledge & skills with my students via online mode. Recently I have attended a few webinar sessions where the majority of academic leaders from all over the world believes that online learning quality is already equal to or superior to face-to-face instruction.

I believe that the process of learning & teaching has improved with the use of technology. In this moment flexibility, & adaptable to change with the situation must be the prime key. As an educator, we all must spread knowledge, as education is the passport to the future. I call it a “Commitment to student education”.

EHL Named Best Hospitality & Leisure Management School In The World

LAUSANNE - 2020 QS World University rankings: Soon after the confirmation of its Michelin star, Ecole hôtelière de Lausanne (EHL) has been ranked as the world's leading institution for hospitality and leisure management education.

"Switzerland continues to set the example in terms of academic excellence, competitiveness and innovation. The canton of Vaud in particular, with its centers of excellence, the ambitious development strategy of the Department for the Promotion of Economy and Innovation (SPEI), and also thanks to the intelligence of each player to leverage this exceptional network, has become a leading hub for the creation and transmission of knowledge, recognized throughout the world," 

Michel Rochat, EHL Group CEO, reacted to the news by stating that "Switzerland's tradition of excellence and its education model continue to be recognized worldwide". EHL now also ranks among traditional management schools, coming in 7th place in Switzerland. "Our positioning is no longer that of a school purely dedicated to the hotel industry. Our graduates are very competitive in a multitude of industries where the customer experience is a central tenet, such as luxury, banking or aviation. So we aren't surprised to be compared with the best business schools. With two campuses in Switzerland and one in Singapore, as well as an innovation village open to our students, we are proud of the unique offer that has been developed in recent years,"

For more info visit the site www.ehl.edu

CELEBRATING THE YOUTHFUL FERVOUR OF HOSPITALITY @ BCIHMCT Induction-cum-Independence Day Celebrations (13th – 14th August 2019)

The Orientation Programme for the fresh batch of the Academic Year 2019-20 was held on the 13th August, 2019 at the Auditorium of the lush green campus of Banarsidas Chandiwala Institute of Hotel Management & Catering Technology, witnessing more than 250 stakeholders who attended the Programme along with staff and faculty of the Institute. BCIHMCT extended a warm welcome to the First year students, their parents and guardians through the induction programme. The Programme commenced with the ceremonial Lighting of the Lamp and traditional Ganesh Vandana performed by students.

Dr. Sarah Hussain, Principal, BCIHMCT, gave insight into the mission, vision, structure and function of the college as well as SBCSST Society. Expressing her views on the career in hotel management and the importance of attendance, grooming, personality development as well as communication skills, she emphasized on the willingness to work and striving for continual growth as a significant aspect of this course. She addressed the audience and urged cooperation from everyone including parents and students.

Mr Alok Aswal, Dean Administration, BCIHMCT, briefed about the rules and regulations regarding conduct of students throughout four years at the institute. He requested the students and parents to understand as well as abide by the institutional norms.

BCIHMCT, New Delhi commemorated the Pre-Independence celebrations with great zeal and enthusiasm on 14th August, 2019. All the faculty members and students gathered at the college premises to hoist the National Flag. Dr. Hussain, spoke about the importance of freedom from all kinds of ills in the society. She encouraged everyone to follow the life’s learning from the great patriots namely Mahatma Gandhi and Sardar Vallabh Bhai Patel. Senior batch students enlightened the gathering with the importance of the sacrifices of those who gave up their lives for the Freedom of India. The function concluded with the National Anthem.

Bearing the multifaceted role of trees in maintaining the environment, the scheduled Tree Plantation Drive followed the celebrations, emphasizing the environmental crisis. The special action plan was initiated by the Principal, under whose guidance the students planted a sapling in the landscape area around the institute.